Marketing Automation Tools with Emily Wilkins
Emily Wilkins introduces us to her company, Marketing Metal, a digital marketing agency for manufacturing job shops. We dive into marketing automation tools and how they’re perceived, getting back to the basics of marketing before implementing tools, moving from your current state to your future state, and so much more!
Episode Chapters:
03:07 – When did the technology take over?
05:45 – Takeaway’s from SAAS marketing
08:30 – Getting back to the basics
13:37 – Automation advantages
23:00 – From current state to future state
36:51 – Final Thoughts
connect with emily
Website: https://marketingmetal.com/
Whenever you're ready, there are 4 ways to start:
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- Operations Diagnostic: Discover your top 3 operational priorities. Personally reviewed and delivered within 24 hours.
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- Current State Sprint: Get a 90-day action plan to reduce friction, align systems, and unlock sustainable growth.